How To Scale Your Online Business [Roundtable Series with Kyla Roma and Adrienne Dorison]

Are you past the beginner stage of your business and tired of all the content out there that is only for newbies? If you’ve been at this online business thing for a while, been hitting decent revenue goals, and really wondering:

• How can I make more and work less?

• How do I figure out which way to grow?

• What does the next phase of my business look like?

Then you’re in luck! In the first episode of the Digital Boss Roundtable we’re talking to Kyla Roma and Adrienne Dorison, on how to scale your online business.

Recap Of First Questions + Answers In This Episode

What does scaling your business mean?

Adrienne:

Reaching more people with your message, your product, your service. Increasing your revenue without necessarily increasing the number of hours you work. Being able to reach more people with less effort.

Kyla:

Leverage. Making sure you are getting the most back in how much effort you are putting into your business and the community. Your effort is focussed on things that get you the most results.

Can any business be scalable?

Adrienne:

Scaling can work for ANY business if you get creative enough. It has to feel good. It is important to weigh out the costs and benefits to really establish whether scaling is the right option for your business.

Kyla:

It doesn’t NEED to work for every business, it really depends on what the business owner wants for themselves. There is a business model that works for everyone but it should be tailored to your strengths.

Is there a certain time you should scale? When do you know it’s the right time?

Kyla:

If you know what it is you want to do immediately, that’s great. However it’s ok if things change, you don’t have to immediately know. You can start with what feels right and change the course when your directions and your clients’ needs change.

Adrienne:

You should look at your financial situation first. Trying to scale too fast to an audience that doesn’t exist yet can cannibalise your existing business and success.

What is the most important thing to look at when you’ve decided to scale?

Kyla: 
Get a clear picture on your end goal. Build the boat before you step off the end of the dock. Talk it through – is it the right time, do you have the right contacts, is it financially sustainable? Create a short term plan to make sure you can move towards your long term goal.

To Dive Deeper Watch The Full Episode

If There’s One Thing I Know It’s…

Each episode I ask my guest to teach us about a lesson they’ve learned through their business and life experiences, by completing the sentence “If there’s one thing I know it’s..”. I’m always taken back by the incredible insight they have to share!

Adrienne: We’re not creating oxygen

Kyla: Life is too long and too short to be doing something you don’t love.

Quotes Worth Sharing

• Top Tip from Kyla: Get what you can off your plate as soon as possible. Outsource before you think you’re ready.
• Top Tip from Meghan: Make connections at every opportunity, it matters more than what you know because it’s these connections that help you get your knowledge out there.
• If there’s one thing I know it’s: [bctt tweet=”We’re not creating oxygen. – Adrienne”]
• If there’s one thing I know it’s: [bctt tweet=”Life is too long and too short to be doing something you don’t love.  -Kyla”]

To Keep In Touch With These Ladies

Kyla is a licensed profitability and marketing strategist who helps gutsy small business owners confidently attract their best customers and grow their profits. Since 2009 she’s helped clients uncover unexpected opportunities, create profitable marketing systems and double down on their strengths. Her step-by-step and measurable approach makes growing your business and connecting with customers less stressful and more profitable.

Her website: www.kylaroma.com
Her Instagram: https://www.instagram.com/kylaroma/

Adrienne is a Business Consultant and Podcast Host helps entrepreneurs double their businesses in half the time by getting them more focused, more strategic and more profitable. She’s a LEAN business expert who loves to drive costs down and results UP for her clients…and she loves dogs, cookies, Crossfit, and long-distance triathlons. She’s been featured as a leading expert in a myriad of publications including Business Insider. Adrienne is also the founder of Good Businesses Do Good™, a for-purpose organization that empowers, educates, and amplifies entrepreneurs who are giving back to the world in generous ways with their limitless income.

Her website: www.adriennedorison.com
Her Instagram: https://www.instagram.com/adriennedorison/

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